In this popular animated video, Dan Pink discusses the mismatch between what science knows about motivation and what businesses do.
He argues that traditional rewards aren't always effective and can sometimes harm motivation.
He highlights the importance of autonomy, mastery, and purpose as key drivers of high performance and satisfaction in personal and professional settings.
These intrinsic motivators lead to better outcomes than extrinsic rewards like money, especially for tasks that require cognitive skills and creativity.
Drive: The Truth about what Motivates us
Daniel Pink
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